Highest Education Level
Diploma In Information Technology From Dote University
Strategic Planning/Execution/Mgmt,Business Development, Sales / Marketing,
Channel Management, Team Management, Corporate Sales, Quality Adherence &Control, Operations Management, MS Office
Work Experience Details
Area Manager South
Since Apr 2013
Company Profile: Manufacturer of Master Batches, Additives,Compounds.
Setting and achieving Primary Sales Targets @ Value, Volume & product level.
Ensuring maximum coverage/penetration for the brands.
Distribution Planning- Preparing distribution plan.
Take care of all aspects of sales, volume achievement.
Inventory Management: Ensuring no stock outs, on the basis of Demand & Targets.
Network Management: Development of existing Distributors.
Developing new Distributors and nurturing old.
Assess the Service Levels of distributors towards the retailers.
Identify network expansion areas.
Team Building-Motivating & Manages a team. Builds their capability & skills through on job training to enrich sales.
Budgeting and tracking of trade promotion activities to reach the secondary targets.
Market Development Coordinator
2009 to 2013
Job Profile :
To work with the Distribution team to draw up the route plan of the Route Salesmen and obtain optimum coverage cost effectively.
To be aware of and report on competitive activities trends and developments and plan any activities to counter the same.
Ensure in outlet merchandising standards through trade visits and monitor through the promoters.
Conduct competitor analysis by keeping abreast of market trends & competitor moves to achieve market share metrics.
Mapping & analyzing business potential identify new profitable products/product lines.
Conducting opportunity analysis by keeping abreast of market trends and competitor moves to achieve market share moves.
Driving sales initiatives and achieving desired targets.
Formulating and implementing promotional plans to enhance brand visibility.
Initiate & develop relationships with key decision makers for business development.
Identify prospective clients from various sectors generate business from the existing, thereby achieve business targets.
Evolve market segmentation & penetration strategies to achieve channel/ product wise targets.
Associating & developing the channel partners, ensuring maximum coverage in the market.
Cementing relations with the network associates & imparting continuous training to them.
Developing distribution strategies for ensuring availability of services at each end point.
Identifying & interacting with prospective clients for promoting & enhancing sales of products.
Developing and maintaining healthy relations with new & existing clients by improving delivery service quality norms based on their feedbacks.
Track record of receiving numerous awards like:
Organized and conducted promotional activity meets for Dealers, Painter, applicators, engineers and architects over 3 years.
Developed new markets within southern districts of TN like Erode,Coimbatore,Salem
Increased Product availability, visibility in the assigned territory and enriched sales.
Improved the distribution through horizontal Expansion.
Blocked competition through ensuring service after sale in retail sector hence gained higher market share.
Successfully Monitored consumer & dealer complaints and ensured redress and consumer retention.