Ref. No. : CA - 560 (Marketing Sales Service - Plastic Raw Materials with 43.1 years in Plastic Industry)

Gender
Male
Age
56 Years
Designation
Vice President
Highest Education Level
Graduate - Degree
Preferred Country
India, Asia, UAE
Preferred Location
Mumbai, Delhi, Dubai, Singapore
Notice Period
30 Days
Education Details
Diploma in Business Management From All India Council for Management Studies in 1996

Bachelor of Science with Chemistry as a major subject From Mumbai University in 1986


Skill Sets
Possess excellent sales and marketing skills involving an experience of over 30 years in planning & development of marketing and sales teams, design and implementation of successful marketing strategies and product promotion plans. Recognized throughout career for exceptional leadership and managerial performance, receiving National Sales and Company Excellence Awards. Fully experienced in increasing sales revenues, exceeding targeted sales goals, developing profitable and productive business relationships, coordinating with decision-makers, and building an extensive client base. Exceptional communication skills with demonstrated abilities in training, team building & driving sales team to highest echelons of performance. In-depth experience in human resources management. Possess successful and extensive track record of training and mentoring people

DOS:"WordStar, Working knowledge of "Tally"
Windows:Power pointy & Windows
MS Office and SAP

 

Work Experience
43.1 Year(s)

 

Work Experience Details
Vice President – Sales & Marketing
Since May 2017
Company Profile : Manufacturer of Anti Fog Masterbatches, Anti Oxidant Masterbatch & Masterbatches.
Job Profile :
Responsible for marketing strategies for Calcium Based Fillers, Masterbatches, Compounds and formulation for Blown Film, Blow Molded Products, Paper Coating and Lamination industries
Responsibilities:
Direct and coordinate company sales and marketing functions and operations, Pricing, new product development, value additions, costing and raw material procurement P&L performance of the company.
Actively involved in modifications and right product selection.
Putting in right procedures, systems and inter department Coordination.
Business optimization
Coordination with management for the implementation of day to day operational and functional activities
Making market and product branding Establish and implement short- and long-range goals, objectives, policies, and operating procedures.
Supervise the planning and development of company marketing and communications materials.
Represent the company at various community and/or business meetings to promote the company.
Supervise the preparation, issuance, and delivery of sales materials, exhibits, and promotion programs.
Promote positive relations with partners, vendors, and distributors.
Recommend and administer policies and procedures to enhance operations.
Establish and implement short- and long-range departmental goals, objectives, policies, and operating procedures.
Serve on planning and policy-making committees.

Consultant
May 2017 to Oct 2018
Job Profile :
Responsible for making of marketing strategies for recycled PET, Compounds and formulation for Tire2 vendors (Automotive, Appliances and Industrial)
Responsibilities: # Direct and coordinate company sales and marketing functions and operations,
Pricing, new product development, value additions, costing and raw material procurement P&L performance of the company.
Actively involved in modifications and right product selection.
Putting in right procedures, systems and inter department Coordination.
Business optimization
Making market and product branding

Head - Marketing
Oct 2013 to Mar 2016
Company Name : SJS Plastiblends Private Limited
Company Profile: Leading Manufacturer of Thermoplastic compounds, master batches.
Job Profile:
Direct and coordinate company sales and marketing functions.
Responsible for both domestic and international market (mainly Africa, Middle East, Russia and SAARC.)
Develop and coordinate sales selling cycle and methodology.
Direct and oversee the company marketing function to identify and develop new customers for products and services.
Analyze and evaluate the effectiveness of sales, methods, costs, and results.
Develop and manage sales and marketing budgets, and oversee the development and management of internal operating budgets.
Establish and implement short- and long-range goals, objectives, policies, and operating procedures.
Supervise the planning and development of company marketing and communications materials.
Represent the company at various community and/or business meetings to promote the company.
Supervise the preparation, issuance, and delivery of sales materials, exhibits, and promotion programs.
Promote positive relations with partners, vendors, and distributors.
Recommend and administer policies and procedures to enhance operations.
Establish and implement short- and long-range departmental goals, objectives, policies, and operating procedures.
Serve on planning and policy-making committees.

Vice President-Operations
Aug 2011 to Mar 2013
Company Name : Som Shiva (Impex) Limited.
Job Profile :
Responsible for overall operations at factory Level and marketing of masterbatches, compounds and additives.
Basic Function: Providing overall direction and guidance to the operational activities of the organization with the objective of maximizing growth and profitability as well as day-to-day leadership and management to all company operations functions.
Primary Duties and Responsibilities:
Managing organization operations by directing and coordinating activities consistent with established goals, objectives, and policies.
Implementing programs to ensure attainment of business plan for growth and profit.
Providing direction and structure for operating units.
Implementing improved processes and management methods to generate higher ROI and workflow optimization.
Developing and creating strategies and policies aligned with organizational goals.
Providing mentoring and guidance to subordinates and other employees.
Following direction set by Managing Director and Board of Directors.

Other responsibilities for Marketing:
Direct and coordinate company sales and marketing functions.
Responsible for both domestic and international market (mainly Africa, Middle East, Russia and SAARC.)
Develop and coordinate sales selling cycle and methodology.
Direct and oversee the company marketing function to identify and develop new customers for products and services.
Analyze and evaluate the effectiveness of sales, methods, costs, and results.
Develop and manage sales and marketing budgets, and oversee the development and management of internal operating budgets.
Establish and implement short- and long-range goals, objectives, policies, and operating procedures.
Supervise the planning and development of company marketing and communications materials.
Represent the company at various community and/or business meetings to promote the company.
Supervise the preparation, issuance, and delivery of sales materials, exhibits, and promotion programs.
Promote positive relations with partners, vendors, and distributors.
Recommend and administer policies and procedures to enhance operations.
Establish and implement short- and long-range departmental goals, objectives, policies, and operating procedures.
Serve on planning and policy-making committees.

Vice President-Marketing (PET Resin)
May 2007 to July 2011
Company Name : Renaissance Corporation Ltd
Job Profile :
Responsible for overall operations at factory Level and marketing of Recycled and Prime PET business
Basic Function: Providing overall direction and guidance to the operational activities of the organization with the objective of maximizing growth and profitability as well as day-to-day leadership and management to all company operations functions.
Primary Duties and Responsibilities:
Managing organization operations by directing and coordinating activities consistent with established goals, objectives, and policies.
Implementing programs to ensure attainment of business plan for growth and profit.
Providing direction and structure for operating units.
Implementing improved processes and management methods to generate higher ROI and workflow optimization.
Developing and creating strategies and policies aligned with organizational goals.
Providing mentoring and guidance to subordinates and other employees.
Following direction set by Managing Director and Board of Directors.
Proficiently developed high end applications to generate high value revenue from RPET Flakes and Chips.
Also responsible for indenting and stock and sale of Prime PET bottle grade material manufactured by S.K.Polymers (Korea) in India
Successfully replaced high end polymer with our products, which low price to automotive industries without compromising the properties.
Efficiently developed market across China, Africa and Europe Market.
Set up dealer business all over India to promote our products to un-organised sector.
Actively developed material for under hood application for automotive sector.
Joined company as DGM, promoted to Vice president within 2 years.

Position Summary:
Reporting directly to the Managing Director, responsible for the overall management of the Company's business development organization.

Responsibilities:
Serving as a key member of the executive team that sets the company's strategic direction.
Spearhead business development initiatives that are consistent with the company's overall strategy.
Managing multiple business initiatives in a start-up environment.
Revenue generation and strategic partnerships development and management.
Building and managing a business development team.
Managing complex contract negotiation and work with legal counsel as required.
Winning early customers with limited support.
Driving force in the development of the work ethic, culture and values of the sales and business development group.

Deputy General Manager (Business Development)
Jan 2003 to Mar 2007
Company Name : Appl Industries Ltd
Job Profile :
Responsible of Polymer compound business in the Western and Southern regions.
Proficiently brought Tata Motors Ltd. business to companies account.
Successfully provided pre colour compound solution to Bajaj Auto Limited
Efficiently developed materials for inverter housing for American Power corporation
Made the sale reach from 40 mt/month to 675 mt/month in my tenure.

Deputy Manager (Sales), Customer Service Dept.
Dec 1999 to Dec 2002
Company Name : BASF Styrenics Pvt. Ltd
Job Profile :
Efficiently worked across Western Region for managing the sales of Polystyrene business.
Successfully managed the additional responsibilities across the indenting business to develop and promote different
products outsourced from our other plants to India. Responsible for Tire1 and Tire2 customer business
Profit generation
Actively involved in export business generation and logistic support

Sales Manager
Sep 1993 to Nov 1999
Company Name : Bay Petroplast Pvt. Ltd.
Job Profile :
Distributing PP, LLD, HD and PVC from Reliance Industries products in the western region.

Sales Officer
Mar 1989 to Aug 1993
Company Name : Bhansali Engg. Polymers Ltd.
Job Profile :
Responsible marketing of ABS resin in the western region.
Having Videocon, VIP Industries, Samsonite Industries are the customer in my profile.

Marketing Executive
Jun 1986 to Feb 1989
Company Name : Elbee Services Ltd.
Job Profile :
Responsible for Marketing of courier and logistic business in the west region.
Company was leader in courier services and Logistics business (Road/Sea/Air)

Extra Mural Engagements
Cleared Senior Level NCC "C" certificate." Participated in All India Trekking Expedition & also Army Attachment Camp with 6/11 Gurkha Rifles.
Passed Basic Course in first aid & rescue operations for Civil Defence.

Areas of Exposure
Strategic Management: Strategizing business directions ensuring profitability in line with organizational objectives. Formulating & executing business plan to increase pipeline and create quarter on quarter predictability to business & accomplish sales targets. Engaging deep relationships at key accounts and channelizing senior level management engagements for large business deals.
Profit Centre Management: Formulating strategies, with accountability for profitability, forecasting and preparing annual sales budget in line with the operating plan. Developing a comprehensive sales plan. Managing complete business operations with accountability of profitability, forecasting sales targets & executing them in a given time frame.

Channel Management / Distribution: Planning & delivering distribution depth, coverage & sales. Monitoring collection & outstanding payments. Establishing sustainable local partners and building relationships with partners.

New-Set ups/Expansions: Conducting feasibility study and profit evaluations for new network expansion projects. Establishing new set ups for revenue enhancement and greater market penetration. Liaising with government bodies for the procurement and obtaining necessary sanctions/approvals for commissioning of the outlets.

Training & Development: Updating knowledge in areas of weakness for achieving optimum results. Assisting in implementation of Training programs of HRD. Participating in all platforms and in application of the same in day-to-day work.

Marketing / New Business Development: Developing new clients and negotiating with them for securing profitable business. Forecasting sales targets and executing them in a given time frame thus enhancing clientele. Positioning solution sales pitch and articulating business value presentations to clients for securing profitable business. Organizing promotional programs & participating in exhibitions for greater brand visibility.

Team Supervision: Leading, mentoring and motivating teams while ensuring compliance to the laid guidelines. Imparting training to the team members and channel partners for enhancing their skill levels.

Skill
Effective and accountable in high-profile executive roles: Overcome complex business challenges and make high-stakes decisions using experience-backed judgment, strong work ethic & irreproachable integrity.

Strong orientations in Operations: Participating in high level operational initiatives, turnaround management, and reorganization. As an innovative marketer uses instincts, insight, judgment and timing to succeed on tough deal.

Corporate Strategy & Development Specialist: Consistent record of delivering results in growth, revenue, operational performance and profitability.

Consistently deliver Mission-Critical results: Gifted with the vision, determination, and skills needed for high-level revenue-building strategies and tactics.

Respect and Leverage Human Capital: Motivating, mentoring and leading talented professionals. Living the culture and leading by example. Directing cross-functional teams using interactive & motivational leadership.
Future Goals
To use my skills to the benefit of the company and reach the position where I am known in the industry

 

 

     

 

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