plastemartjobs.com Email: jobs@plastemart.com, hr@plastemart.com Download Date: 3/10/2025 5:06:34 AM ________________________________________________________________________________________ RefNo: CA - 32285 Gender: Male Age: 58 Designation: Marketing Manager Highest Education Level: Masters - Degree Preferred Location: Kerala Notice Period: 30 Days Education Details: MBA. ALIGARH MUSLIM UNIVERSITY, ALIGARH. Specialization in Marketing & Finance, 1991 with First Division. Skill Sets: Field of Sales/Marketing with various industries like, Polymer colors (masterbatches), Printing and packaging, consumer durables, publications and advertising. Work Experience: 31.9 Work Experience Details: Marketing Manager From 2013 - present Company profile - Distribution of Polymer colors (Masterbatches and pigments) for Plastic industry; Liquid Inks, Adhesives for flexible packing and other related products for moulding, printing etc. Job profile - 1)Market planning and Strategies Prepare Market plan and implement them Develop sales strategies and set targets Ensure monthly target is achieved Keep up to date information about company?s products as well as competitors 2)Customer Development Manage the entire sales cycle from lead generation to prospecting, arranging appointments, preparing proposal and resentations, negotiating and closing the sale. Establishing, maintaining and expanding the customer base Resolve customer complaints & issues Actively target and build prospective client relationships Identify and target influential people inside the client, customer & third-party organizations and build relationship with them. Manage corporate clients 3)Sales Team Management Leading and directing sales Executives and service engineer Setting sales targets for individual executives and team as a whole Recruiting and Training sales staff Monitoring team?s performance and motivating them to achieve targets 4)Reporting Generating, compiling and analyzing sales & collection figures Submit monthly /quarterly/Annual reports to M.D. 5)Customer accounts management Work closely with accounts department to ensure that the accounts manager is kept up to date with all relevant details. Receivables management and Logistics. 6)Interacting and communicating with all supplier organizations like Alok, Huber etc. and managing affairs related with them. 7)New Product addition/Development Identify and develop new products Maintain up to date information regards with all industry trends, issues and news. Attend industry trade and consumer events along with networking opportunities and other relevant meetings/seminars. Attend industry exhibitions for new product awareness 8)Budgeting &Pricing Providing inputs for budgeting of cost involvement with respect to business development, marketing /promotional activities. Pricing of products and manage the profitability. 9)Office Administration Main achievements Achieved market leadership within a year in Masterbatches (with 50% market share) and other Polymer moulding products Reduced receivables period to 60 days in case of Masterbatch. Achieved 20% market share of Flexible packaging Inks within two years period. Customer base has been doubled within a period of one year. Overall turnover of the company increased to six times. Sales Manager From 1998-2012 Company profile - Manufacturing and trading of P.O.S materials and other advertising articles used by consumer product/marketing organizations Job profile - Main Responsibilities Duties related with regional function Sales and promotion of products through dealers/commission agents/corporate clients. Build dealer/commission agents network in Kerala market Manage corporate clients directly Receivables management and Logistics Manage the sales order execution in expected time through vendors/sub contractors Negotiate with transporting agents/delivery agents Main achievements Achieved a sales growth over 10 times in a period of 14 years. Introduced products like poly foam carry bags, poly foam advertising materials, inflated balloons etc. in Kerala market. Developed vendors for fabrication of certain products from local market reducing cost and time. Reduced the receivables period to 60 days from an average of 180 days. Developed 16 dealers/ commission agents in Kerala for the company. Malayala Manorama Co. Ltd. Executive, Circulation 4 years (1994-1997) Placed at New Delhi The company is in the forefront of publishing industry since 1888 and one of the pioneers in the field of newspaper/magazine publishing in India. It has products Main responsibilities Regional office administration Sales and promotion of company?s products (news paper, magazines, year book etc.) in the region Managing Institutional sales Dealer management/development Managing dispatch/distribution of products Management of receivables Vendor development related with publicity materials Planning and execution of promotional activities Market intelligence (analyzing and reporting new trends in circulation in the region to the top management) Main achievements Achieved 100% sales growth in the sale of The Week ?news weekly Achieved 60% sales growth in Manorama year book Achieved over 40% sales growth in sales of other products. Successfully introduced company?s products in institutional sale field by getting corporate order for Manorama year book from M/s Jagson Pal Pharmaceuticals, Delhi Introduced ?The week? in institutional sales field as in flight reading material for Airlines and room reading materials for five-star hotels. Developed dealer ship/agents in non-represented areas of the northern region and made companies products available even in small towns of north India like Betul, Chindwadah, Chittorgarh etc. Developed a new forwarding agent to reduce the time of receipt of weekly magazine by up country agents. This has end up in increase in sales for the company. Reason for leaving: due to family problem (father?s illness) forced to relocate to home town Hawkins Cookers Ltd. Asst. Sales Officer 2 years (1992-1993), placed at New Delhi The company is the leading brand in pressure cookers and cookware market in India. Reporting to Zonal sales officer, it was a territory management position looking after sales and distribution of company?s products in assigned area. Main responsibilities Sales and promotion of company?s products through dealer/distributor network Dealer/distributor management Receivables management Depot management Co-operative publicity Merchandising and other consumer promotions Handle consumer complaints Main achievements Achieved a sales growth of 6% during the tenure from the designated territory Appointed and developed 4 new distributors in Sadar bazaar, Delhi the biggest whole sale market in India Developed 14 new dealers attached with company?s distributors to make products available even in small markets of Delhi Achieved co-operative publicity targets ________________________________________________________________________________________