• Gender: Female
• Age: 32
• Designation: Assistant Manager Marketing
• Highest Education Level: Masters - Degree
• Preferred Country: India
• Preferred Location: Mumbai
• Work Experience: 7.4 Year(s)

Education

Master of Business Administration, Marketing & Branding

Skill Sets

MS Office
Digital Marketing

Work Experience

Assistant Manager Marketing
From -2021 Jan- 2022-May
Company profile - marketing and servicing of entire range of extrusion and individual component like extruders

Job profile -
Preparing periodic updates on the competitive landscape for the senior management
Responsible for running campaign via (Facebook, LinkedIn, Instagram etc.) and manage leads.
Responsible for managing and running email and WhatsApp campaign.
Preparing relevant analysis using historical sales data to construct forecasts and support in sales enablement through insights from the analysis
Managing & monitoring all the social media platforms associated with the35 brands
Managing technical aspects of website like backlinks and metatags, content,keywords
Monitoring and strategizing the growth of organic as well as inorganic traffic and paidads
Collaborate with team for google paid ads, Google Ad Words
Analyze google analytics data and deriving key insights and strategic direction for senior management.
Designing and creating collaterals using design softwares Corel Draw & Canva and other tools.
Making marketing collaterals like internal newsletter, brochure, pamphlets, poster, LinkedIn ads,
seasonal ads, festive ads etc.
Execute marketing plans and managing Marketing Merchandise and doing vendor management
Competitive analysis of website by using variou stools
Raising brand awareness among target audiences & enhancing relationship
Experience in handling media houses and coordination with print media.
Ensuring Brand consistency in marketing and social media messages by working with various stakeholders, including advertising, product development, and brand management
Managing the budget for advertising, promotional activities, new service launch, packages etc.
Developing marketing and events plans through analysis of current competitive scenario.
Carrying promotional activities like social media campaign like email marketing and WhatsApp marketing.
Organizing and deploying resources strategically during key events like exhibitions, seminar, and conferences.
Create strategic plan using data insights & customer feedback for building long term relationships through social media platforms.
To build and maintain strong client relationship and high level of customer service by doing proper branding of services.
Creation of support mechanism for daily international coordination.
Maintaining and updating sales database introduce and research about box for cloud storage.
Single handedly managing marketing branding digital marketing influence marketing performance marketing email marketing content marketing etc

Achievements-
Improved website visibility (revamp the website) through addition of keywords backlinks
meta tags and managing to bring website on top.
Successfully managing new start up by managing start toend.
SPOC for Marketing and Branding and Digital Marketing.
Significant increase in footfall because of the campaign conducted during theyear.
Successfully managed and coordinated marketing operations. Nominated as best employee of month September and December2020.

Marketing & Branding Strategy
From -June 2019 Dec 2020
Company profile - India's leading real estate development group,

Job profile -
Raising brand awareness in target clients (B2B & B2C) through campaign & relationship building.
Managing the budget for advertising, promotional activities, new service launch, packages etc.
Developing marketing and events plans through analysis of current competitive scenario.
Convince multiple stakeholders for budget allocation by preparing relevant collaterals.
Carrying promotional activities like social media campaign sms blast email marketing print media ATL activities through strategic channels to attract target customer group.
Organizing and deploying resources strategically during key events.
Analyse campaign data for strategic insights to identify potential customers for repeat business.
Create strategic plan using data insights & customer feedback for building long term relationships
To identify potential customers, create and close new business opportunities in line with the strategic direction of the company
Managing & monitoring all the social media platforms associated with the brands
Managing technical aspects of website like backlinks and metatags.
Monitoring and strategizing the growth of organic as well as paid traffic.
Collaborate with team for google paid ad.
To build and maintain strong client relationship and high level of customer service by doing proper branding of services.
Creation of support mechanism for international & national queries and web queries.
Maintaining and updating sales database.
Manage and coordinate with reporting interns and reporting junior executive and promote teamwork as a team leader.

Achievements-
Improved website visibility through addition of keywords and providing collaterals for potential
patients
Successfully organized and managed more than 50 plus campaigns within a duration of year.
SPOC for Marketing and Branding
Significant increase in footfall because of the campaign conducted during the year.
Successfully managed and coordinated marketing operations.

Marketing & Branding
May 2018 - May 2019
Sahyadri Group
Nominated as best employee of month September and December2019.