Ref. No. : CA - 18542 - (Marketing Sales Service - Plastic Raw Materials – with 31.6 years in Plastic Industry)

Education

Certificate course on “Rubber and Polymer Technology HASETRI- Rajasthan

MBA in International Business Management IIFT New Delhi

Diploma in Computer Applications

M Sc Chemistry

Skill Sets

A professional with rich experience in marketing a diverse range of elastomers, polymers, petrochemicals, commodity & specialty chemicals, sheets & coatings for various industrial applications.

Specialties
? Business startup/introduction of new product lines in the domestic and overseas markets.
? Management of Business Operationsin a multicultural environment as a team leader,key representative.
? Have handled a vast product range which include specialties that require niche marketing and commodities that are susceptible to cyclic market vulnerabilities. With varied industry knowledge & experience, can quickly analyze the market conditions and suggest suitable strategies.

Work Experience

Head Sales & Marketing
Since May 2013
Company Profile: Manufacturer of Styrene Butadiene Rubber (SBR), consumed by Tyre manufacturers and Rubber goods manufacturers.
Job Profile:
Heading the Sales & Marketing function, reporting to the Managing Director
Responsible for overall management of marketing operations. Provide guidance to marketing team on pricing, commercial negotiations involving spot offers &long term contracts, manage export business, develop strategy, business plan and provide updates on business performance to the Managing Director and Board Members.
Created new marketing setup and introduced products in the market. Attained 27% market share in the highly competitive domestic market by getting product approvals and initiating sales to tyre manufacturers like MRF, Apollo, CEAT, JK, Goodyear etc.

Manager – Performance Chemicals 
Jan 2012 To Apr 2013
Company Profile: Manufacturer of Performance Chemicals, Polymers, Innovative Plastics
Job Profile:
Business Head (India) - Performance Chemicals Business, with reporting to MD India & various BU Heads at HQ - Managed the Indenting Business for products shipped in bulk, ISO Tanks & Containers like Linear Alpha Ole fins (C6 to C20+), Acetone, Acetic Acid, 2Ethyl Hexanol, Ethanol Amines (MEA, DEA, TEA), Ethoxylates and Polyethylene Glycols. This involved close coordination with marketing team based at HQ, Global Supply Chain / Regional supply Chain (Singapore) & local office in India for sales & shipment scheduling / planning.
Supported market research and developmental activities for upcoming business- Elastomers, Polyacetal, Methyl Methacrylate, PMMA etc.
Accomplishments:
Introduced Ethanol Amines and Ethoxylates product range in the Indian market with distinction to receive the first shipment outside GCC region.
Created customer base making India the second largest market for Ethoxylates & Amines in Asia

Market Manager
July 2006 To Dec 2011 
Brenntag Ingredients India Pvt Ltd
Company Profile: A subsidiary of world’s major Chemical Distribution Company, across the globe & represents various world renowned chemical manufacturers for distribution of their products.
Job Profile:
Accomplishments 
Started rubber business from zero base and developed a sizable business across all the regions.
During 2010, developed new suppliers for Synthetic Rubber and Rubber Chemicals. This helped in expanding the customer base resulting 110 % increase in the sales revenue within a year.

Dec 2002 To July 2006
Johnson Matthey Chemicals (I) Pvt Ltd.
Company Profile: Leading supplier of Specialty Chemicals, Coatings, Catalyst, Performance Materials (alloys) & Technology to industries across the globe. 
Job Profile:
Notable Accomplishments 
Ensured growth & profitability in-spite of shrinking market. Retained key accounts and added two major accounts that resulted in approximately 30% growth during 2004-05.
Developed new accounts and appointed agent in Nepal resulting 300% business growth in this territory.
Designed unique sales reporting & forecasting model for consignment sales that helped in better Sales & Operations Planning and therefore helped in optimizing inventory level in the distribution chain.

Member Of The Sales Team
June 1996 To Nov 2002
Company Name: I.C.I India Limited.
Job Profile:
Introduced product range in the northernregion and attained dominant market position within two years.
Launched and created strong market for "Lucite SW” (Premium Acrylic Sheets) used for making bath tubs.

Mar 1992 To May 1996
Company Name: Asian Paints (I) Ltd.
Job Profile:
Developed few major accounts like Swaraj Tractors Limited, Jaycee Coach Builders, NHK Springs that provided 120% growth in business volume provided long awaited strategic entry at Swaraj Tractors Limited.

Experience& Expertise:
Develop business plans and strategies for new and existing business by assessing sales &revenue potential, new business opportunities. Managed marketing operations with P&L accountability.
Developed marketing channels involving Distributors, C&F Agents, Consignment Agents in India & abroad.
Good experience of managing and servicing key accounts / OEMs, designing and negotiating contracts& handling tender business with government departments.
Developed winning teams by coaching, knowledge sharing, skill development and by motivating them to work with a focused approach and high level of commitment to overcome the challenges and deliver results.
Gota unique experience to create a new set up & lead marketing function for a Joint Venture company of Indian Public Sector Undertaking(Indian Oil Corporation) and multinationals from Taiwan & Japan.
Travelled extensively across Asia especially China.
Knowledge & understanding of various statutory requirements including Safety & ISO audits etc.


Products handled & Industry serviced
Products handled:
Bulk Chemicals: Linear Alpha Olefins (C6 to C20+), Oxo Alcohols (2EH), Acetone, Acetic Acid, Chlorinated Solvents, Ethanolamines& Ethoxy lates

Elastomers & Rubber Additives:
Synthetic Rubber, Silicones, Silica, Rubber Chemicals

Engineering Polymers & Sheets:
PMMA, ABS, SAN,TPE’s, Acrylic Sheets

Coatings & Ink ingredients:
Acrylic Monomers (Acrylates & Methacrylates), Titanium Dioxide, Hyper-disperstants, Acrylic Resins (Elvacite)

Industrial Coatings:
Automotive Coatings & Chemical Resistant Paints

Catalysts & Fine Chemicals:
Hydrogenation Catalyst, Fine Chemicals for Pharma Industry

Industry &Markets served: Rubber (Tire & non tire), Auto (OEM accounts) & Auto component manufacturers, Coatings, Adhesives, Plasticizers, Leather chemicals, Resins, Ink manufacturers, Pharmaceutical Companies, Acrylic denture resin manufacturers, Hydrogenated Fat (Vanaspati) & Oleo chemical, Soap & Detergent manufacturers, Bath tub manufacturers, Signage & Advertising companies, PSU’s including Railways, Fertilizer Units, Power Generation Companies.

Future Goals

A Professional With Rich Experience In Marketing A Diverse Range Of Elastomers, Polymers, Petrochemicals, Commodity & Specialty Chemicals, Sheets & Coatings For Various Industrial Applications

Copyright © 2003 - 2015 Smartech Global Solutions Ltd. All rights reserved. Designed by Plastemart.com