B.Com from Lucknow University in Year 2011
Intermediate from in Year 2006
High School from in Year 2004.
Areas of Expertise
Marketing & Communication
Event management
E-mail marketing
Press releases
Customer retention
Telesales
Personal Skills
Initiative
Building Relationships
Creative Thinking
RMH
Company Profile: largest gold financing company in India
Job Profile:
Responsible for conducting various marketing & branding activities in the assigned region to promote business growth of the area.
Ensuring continuous communicating with target audiences and managing customer relationships.
Identify sourcing advertising opportunities and placing adverts in the press -local, regional, national and specialist publications as per the organization process.
Organising and attending events such as conferences, seminars, receptions and exhibitions to promote company products & services.
To carry out market research and customer surveys to assess demand, brand positioning and awareness, for example using customer questionnaires and focus groups; to have a better understanding of the assigned region and target audience.
To manage the production & distribution of marketing materials, including leaflets, posters and flyers. Also ensuring proper utilization of the same and ensuring no wastage.
To evaluate marketing campaigns from time to time.
Identify & monitor competitor marketing activity and suggest strategies.
Ensuring Weak Branches and Loss making branches upgraded during the assessment period
Checking marketing proposals (Ensuring zero errors)and Sanctioning of proposals within time through concerned seniors.
Following up with regional head & vendor for successful execution of activity within specified time.
Monitoring of sanctioned marketing activities, Marketing Program Effectiveness (Business improvement due to Marketing Activity Conducted)
Responsible to ensure branch level Internal & External branding are up to date with latest communication as per brand manual
Responsible for maintenance of branch Signage (GSB) to ensure good brand visibility
Responsible for regular visit of branches to ensure proper execution and branch level monitoring.
Sr. Executive-CS and Operations.
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