Ref. No. : CA - 11459 - (Marketing Sales Service - Plastics Products – with 15.6 years in Plastic Industry)

Education

PGDM (Marketing & Finance) From Krupajal Business School, Bhubaneswar in 2007 - 2009.
B.Com (Hons) From Vidyasagar university, West Bengal in 2004.
Retail Management Training From Corporate Trainers in 2012.
Diploma in Software Engineering From NIIT in 2006.

Skill Sets

Business Development
Marketing Strategies & Campaigns
Corporate Communications
Creative Team Leadership
Product Positioning & Branding
Sales Collateral & Support
Public & Media Relations
Team Handling
New Product Launch

Work Experience

Junior Manager Marketing : Since April 2011
Marketing Executive : August 2009 to March 2011
Company Profile: India's leading plastic processing company in Injection Moulding, Rotational Moulding (ROTO), Extrusion, Compression Moulding, Blow Moulding etc.
Job Profile: Marketing Manager
Responsible for the performance and development of the Sales Executives.
Prepares action plans by individuals as well as by team for effective search of sales leads and prospects.
Initiates and coordinates development of action plans to penetrate new markets.
Staffs and directs a sales team and provides leadership towards the achievement of maximum profitability and growth in line with company vision and values.
Responsible for the development and performance of all sales activities in assigned market.
Campaigns, ATL & BTL activity planning and execution.
Media Planning as per the budget.
Lead the marketing programs for branding and lead generation.
Dealing with print, online and television media
Wrote catalogs and training brochures that enhanced the sales reps’ understanding of complex product features and helped them sell more effectively.
Organizing trade fairs, conferences, product launches.
Produced media kit that demonstrated key marketing analytics and demographics for use in sales presentations. Efforts were credited as instrumental in closing numerous high-level deals.
Developing, implementing and managing events.

Job Profile: Marketing Executive
Provide proactive dealer support.
Accountable for client satisfaction as measured through dealer retention and satisfaction scores.
Lead regular Service Reviews, including pre-reviews with all relevant parties.
Serve as liaison between client and company.
Participate in regular client service reviews (on-site visits).
Assisting account services in the management of creative projects.
Regular interaction with sales team to support them.

Future Goals

To join an interactive organization that offers me a constructive workplace for communicating and interacting with customers and people. With my core competency, participation in increasing revenues, establishing network streamlining sales operations, seeking challenging portfolios for career advancement.

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