Pursuing MBA in Marketing
P.G. Diploma in Plastics Processing Technology From Central Institute of Plastics Engg. & Technology (CIPET), Bhubaneswar in 1999
B.Sc (Physics, Chemistry, Mathematics) From B.B College, Chandikho under Utkal University in 1997
Well organized with a Track record that demonstrates self-motivation, entrepreneurial ability, creativity and initiative to achieve corporate goals.
Dynamic go-getter with outstanding success in building & maintaining relationship with key corporate decision makers.
Experience in exceeding targeted sales goals, developing profitable & productive business relationships and building an extensive client base, capable of accomplishing multi-fold revenue increase.
Expertise in market plan execution account management, pre-sales efforts with skills in P&L management, competitor and market analysis and targeted marketing.
Adroit at conceptualising & implementing programmes for increasing the brand visibility.
An Out-of-the-Box thinker with a proven track record of increasing revenues, establishing channel networks, streamlining workflow & creating a teamwork environment to enhance productivity for reputed business houses.
A skilled communicator with exceptional presentation skills and a
Manager Business Development & Technical Sales
Since Oct 2012
Company Profile: Manufacturer of Metalized Film, LDPE Shrink FIlm & Stretch Wrap Film
Job Profile:
Success fully developed market segments in Beverages sector by adding clients like Coca-cola, United Beverages, Varun Beverages etc.
Business volume growth by approx 95% in the last FY.
Successfully implemented the market segment for printed film in Dairy,personal hygiene, Food Industries and Beverage sectors.
Led corporate team in driving cost-reduction initiatives.
Developed and implemented client service program.
Established good working relationships with customers/clients.
Identified and utilized variety of learning materials resources and technology methods to support & improve the instructional environment.
Q.A SE – Sales & Marketing: Nov 2008 to Sept 2012
Engineer (Q.A): Nov 2004 to Nov 2008
Company Profile: Manufacturer of dairy components and equipment
Job Profile:
Successful establishment of the CI Flexo printing technology in India against all odds and adverse market situation by venturing into almost all business segments, FMCG sectors and co-operative sectors in India. Thus rated as the most successful and highly reputed company with 100% focus on flexography.
Volume growth on Milk & Non Milk segment – 100% in the last FY leading to full plant capacity utilization and faster ROI
First Indian company in this industry to offer Packaging solution for edible oil segment with particular reference to affordability, aesthetic appeal, making it possible for other edible oil producers to use bi-axially oriented nylon/poly laminate for edible oil packaging (earlier exclusively used by Sun drop brand – Agro-Tech Industries Ltd.) (has opened possibility of market to the tune of 1500 cr per annum)
Increase in value addition (Milk segment) in FY 11-12 to the tune of approx 3.5 cr (Private dairies & other cooperatives).
Identification of other value added products in milk & non milk segments (Specially Liquid Packging, Food Product development)
Success stories in winning over from tough competitors in Milk segments.
Production/Planning In charge
Nov 1999 to Sept 2004
Company Name: 3D Packaging
Job Profile:
The state of the art manufacturing unit is supported with the best technology for Printed Co-extruded seamless Tubes for packaging industry (Pharma, Cosmetic etc)
Profile Snapshot:
Sales promotion and related activities:
Driving Business growth through identification of new market segments for attainment targets with a view to optimize revenue.
Forecasting sales target and executing them in a given time frame thereby enhancing existing clientele.
Developing and appointing new business partners to expand product reach in market.
Meeting customers, demonstrating capabilities and track of performance
Negotiating price – decision making within approved frame work w,r.t. costing / discounts / value orders
Win over customers from the toughest competitor in terms of quality, niche, capabilities and on time deliveries
Tenders bidding as and when applicable
Enhance market share in all important segments
Coordinate logistics arrangements for on time deliveries
Monitor progress of related work order – coordinate with customer
Conduct advertisement and promotional activities – represent organization in various forums.
Efficient management of sales & marketing function:
Keeping sales expenses under control to add to bottom line growth
Defining and executing various policies related Sales and marketing – time to time review and process audit of the function
MIS to Seniors.
Staff management and control – periodical appraisal, feedback for performance improvement
Interdepartmental coordination and cooperation for serving external customer
Follow through job reconciliation system so as to know and control overall performance
Manage recovering – work towards zero bad debt situation
Business Development:
Scan environment, competitors’ business, organize for market research, create business intelligence to understand happenings in the industry
Understand internal capabilities and company’s philosophy so as to adopt the business focus and drive Sales & Marketing activities
Identify business opportunities in milk and non milk segments – prepare budgetary proposal, discuss with seniors and collectively decide on focus areas
Identify various product/application – initiate innovative applications
Meet prospective customers, invite them to company for capability assessment, meet with all client requirements for becoming a preferred business partner
Initiate product development initiatives in collaboration with production, R&D and quality team – get customer approval of requisite standards and specifications, support them in scaling up the innovations
Work on strategic positioning and futuristic direction to company’s business
Generate demands, generate orders – enhance public image of capabilities/deliverables.
Technical Sales:
Searching for new clients who might benefit from company products or services and maximizing client potential in designated regions.
Developing long-term relationships with clients through managing and interpreting their requirements.
Persuading clients that a product or service best satisfies their needs in terms of quality, price and delivery.
Supporting marketing activities by attending trade shows, conferences and other marketing events.
Making technical presentations and demonstrating how a product meets client needs.
Liaising with other members of the sales team and other technical experts;
Providing training and producing support material for other members of the sales team.
Customer satisfaction and brand image enhancement:
Attend customer complaints – resolve complaints/grievance in timely and effective manner
Convert trial orders in to preferred partners, first time customers into regular customer
Covert regular customers into sole buyers – earn sole suppliers’ status in important business segments/key accounts
Attend to demanding customers – ensure service standards par excellence
Seeking assignments for a Management position in Business Development/Technical Service with an organisation of repute
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