Ref. No. : CA - 28132 - (Marketing Sales Service - Plastics Products – with 23.8 years in Plastic Industry)

Education

First class regular “MASTER PROGRAMME IN BUSINESS MANAGEMENT ” ( M.P.B.M ) with Specialization in Marketing from Lala Lajpat Rai Institute of Management Mumbai ( 1997 – 1999 ).
Bachelor in Science (Chemistry) from North Maharashtra University, Jalgaon (1996 – 1997)

Skill Sets

Top performing sales professional with award winning exceeding sales quotas, managing training supporting teams and driving organizational growth and profitability for small, midsize and large companies. Effective leader, communicator and negotiator with talent for handling problem accounts and promoting new business Expertise in B2B and OEM sales, distributor networks, key account management, CRM, trade show execution, direct sales and marketing, PR, product training and placement and associated functions.

Microsoft Word, Excel, Outlook, PowerPoint

Work Experience

Product Head Medium Packaging – Pails / Small Packs
Since 27th January 2021 till Present.
Company profile- manufacturer of Industrial Packaging Products, Infrastructure Products, Automotive Components, Lifestyle Products, IBC, Mox Films, Composite Cylinder,

Job profile-
Heading – PAN India sales of company and contributing INR 50 crore business p.a.
Looking marketing and sales strategies of new business development in Paints , Lubes, Food, Pharma, FMCG, Agro Chemicals, and Dairy Segments.
Implement strategies to identify new business opportunities & expand the existing market.
Managing business development activities entailing mapping of new market segments.- Own and achieve annual sales targets within assigned territory and accounts.
Develop a sales plan / forecast expense budget with corresponding initiatives to achieve the number / desired gross margins.
Keep abreast of competitor actions, ensuring internal visibility of implications for our product.
Participation in trade shows as relating to the brands, including developing promotions, analyzing sales, sales rep performance and spends.
Contribution ideas to increase overall sales and brand awareness competitive benchmarking.
Develop plans and strategies for developing new business and achieving the company's sales goal. Locate opportunities to expand the client base.
Handle customer complaints and maintain the document of the same follow up with customers for payment. set specific quarterly or annual sales goals draws up sales activity reports.
Works to ensure sales and productivity goals are met managing and leading sales team and overseeing their activity.

Sr. Manager Sales & Marketing.
Since 23rd September 2020 till 25th Jan 21
Company profile- largest rigid plastic packaging company.

Job profile-
Handling major key accounts of Mondelez India and Bajaj Consumer Care Ltd on PAN India basis managing sales of company and contributing INR 45 crore business p.a.
Implement strategies to identify new business opportunities & expand the existing requirements of their products in market.
Coordination’s with clients manufacturing units for their monthly requirements and Executing proper planning / forecasting to meet budgetary goal. .
Initiating and developing relationships with key decision makers in target organizations for existing and new business development.
Conducting competitor analysis & competency mapping for keeping abreast of market trends and competitor moves to achieve market share.
Creating and sustaining a dynamic environment that fosters the development opportunities and motivates the high performance among-st the team members.
Managing customer centric operations & ensuring customer satisfaction by achieving delivery & service quality norms.
Mentoring developing the CSR functionaries to ensure the sales and operational efficiency.
Prepare daily, weekly sales & monthly sales reports to management for analyzing.

Regional Head Marketing – West / North
MOLDTEK PACKAGING LTD
Since Feb 2017 till 5th January 2019
Company Profile: Leader in rigid packaging.
Job Profile:
Heading – Western and Northern region sales of company and contributing INR 280 crore business p.a.
Looking marketing and sales strategies of new business development in Pharma, Foods, FMCG, Agro Chemicals, Paints, Lube, Cosmetics, and Dairy Segments.
Implement strategies to identify new business opportunities & expand the existing market.
Business development operations to search & achieve new clients, negotiating the business terms.
Running Sales & Marketing Operations, increasing sales growth and driving sales initiatives in order to achieve business goals.
Initiating and developing relationships with key decision makers in target organizations for existing and new business development.
Conducting competitor analysis & competency mapping for keeping abreast of market trends and competitor moves to achieve market share.
Creating and sustaining a dynamic environment that fosters the development opportunities and motivates the high performance amongst the team members.
Managing customer centric operations & ensuring customer satisfaction by achieving delivery & service quality norms.
Mentoring, training and developing the CSR functionaries to ensure the sales and operational efficiency.
Prepare weekly sales reports by collecting, analyzing, and summarizing information and activity.`

Senior Manager – Institutional Sales.
HAMILTON HOUSEWARES PVT LTD
Nov 2014 to Feb 2017
Company Profile : Leading manufacturer of housewares products across the globe.
Job Profile :
Heading New vertical of PET Packaging.
Looking marketing and sales strategies of Milton Pet Packaging.
Development of New customer in FMCG, Pharma, Non Pharma, Lube, Liquor sectors.
Planning and designing sales budget for the packaging division.
Recruitment and training of new sales team.
Participation in Exhibition, trade show and brand management.
New product designing and development with customer and designing team.
Key Achievements-:
Developed Packaging unit within 03 months’ time with approvals of ISO -9002 facility at Silvassa unit.
Developed key accounts within a short period which accounted crore business sales.
Started export market for middle east countries..
Design and developed full factory set up and machine and mold development from ASB within short period of time.

Senior Sales Manager
March 2010 to Nov 2014
Company Name : Clear Mipak Packaging Solution Ltd
Company Profile : Manufacturer of rigid, flexible packaging containers of PET, HDPE, PP & PVC with 16 manufacturing units across India.
Job Profile :
Developed & designed new marketing, sales strategies for company to achieve new business of domestic and international market.
Development of new corporate & institutional clients. New business development of pharma, non pharma, FMCG, Lube, Chemicals companies, making sales presentations, sales negotiations and deal realization. Handling major account HUL, ITC, Cadbury, Heinz, Nestle, SCJ, Ruchi Soya, RBL, Tata Tea. Godrej Hersey, Novartis GSK, Alkem Lab, Piramal, Cipla & Glen mark Pharma.
Development of PET, PP, PVC in Pharmaceuticals segment. Handling all top pharma clients and developing new pharma clients for new business of company
Looking after export business to Dubai and Middle East countries.
Plan and budget revenue generation for the week and month.
Participation of Exhibition, Product designing and brand management.
Collection of monthly payment and C form.
Key Achievements-:
Developed new export business for UK & Middle East countries.
Developed key accounts within a short period which accounted crore business sales.
Handling independently PET / PVC /PP division sales & generating sales of Rs.70 crores p.a.
Recognized as top performer, exceeding sales quota each year.

Regional Sales Manager
2008 to 2010
Company Name : HF Metal Art Pvt Ltd
Company Profile : Manufacturer of precious metal coins and bars, as well as high quality gift and promotional items in non- precious metals, to corporate, Pharma, consumer, government and institutional markets both in India and abroad. .
Job Profile :
Worked from Residential (Mumbai) 2 years Independently developed new clients and manage business from them to achieve company goal. Major business generated from Pharmaceuticals companies for gifting items
Formulation of marketing plans, strategy and programs to help achieve business objectives in the region.
Development of new corporate & institutional clients preparing client proposals & presentations on corporate gifting.
Tracking market competition to keep abreast the changing business environment.
Preparing sales and sales related reports including daily call reports, weekly reports, sales projection report, monthly sales plan etc
Managing existing clients of company and further analyzing their business needs.
Initiates and coordinates development of action plans to penetrate new markets.
Provides timely, accurate, competitive pricing on all completed prospect applications submitted for pricing and approval, while striving to maintain maximum profit margin.
Assists Account Executives in preparation of proposals and presentations.
Recruits, tests, and hires Account Executives based on criteria agreed upon by senior management.
Key Achievements
Built business from ground up , taking it from zero to Rs.3 crore in a first year and achieved sales target.
Penetrated dozen of B2B accounts, individually valued at up to Rs.5.5 crores with major fortune 500 company.
Opened completely unworked territory, surpassing all sales goal in spite of challenges associated with sales and converted territory (west region) highest sales contributors.
Generated highest volume of new accounts company wide, and was recognized as key RSM of the year.

Sales Manager Corporate & Creative Ideas
2005 to 2008
Company Name : MEHTA HWA FUH Plastics Packaging Pvt. Ltd
Company Profile : Leading manufacturer and supplier of polypropylene, PVC, sheets & Packaging customized PP / PVC boxes in plain, screen and offset version supplying to Pharma, Textiles, FMCG sectors.
Job Profile :
Managed all new sales and marketing for this PP / PVC packaging, stretch film , sheets & rolls of company.
Develop & manage pharma, non pharma , FMCG, textiles industry sales.
?Develop key marketing strategies to maximize sales and profitability.
Build new business by cultivating interest and instant rapport through telemarketing and cold calls.
Retain existing clients through consultive visits, up sells, product demonstrations and exceptional customer service.
Develop exports market for Middle East / Africans countries.
Meet client’s needs with a sales solutions approach and focused on value, not price.
To participate in Exhibition, trade show and seminar.

Asst Manager Sales,
2001 to 2005
Company Name : Top Brass Gifts Pvt. Ltd.

Management Trainee,
2000 to 2001
Company Name : Pennwalt India Ltd.

Key Competencies:
Excellent written and verbal communication skills
Organization and Planning
Problem Analysis and Problem Solving
Team Leadership
Information Management
Formal Presentation Skills
Persuasiveness
Adaptability
Innovation
Decision Making
Stress Tolerance

Career Achievements:
Converted sick unit into profit making. From a sales of 17 lakhs to 2 crore sales within a time of 3 years.
Represented company at industry association meeting and trade show at ARAB PLAST in 2007 at Dubai (UAE).
Develop new export business to UK & Middle East Countries within a short span of one year.
Built business from ground up, taking it from zero to Rs.3 crore in a first year and achieved sales target.

Area Of Expertise
Account Management
Business Development
Team Leadership
Customer Base Expansion
Territory Sales Management
Presentation and Proposals
Brand Awareness
Public Relations & Promotions
Business to Business Sales
Prospecting / Cold Calling
Trade Show Management
Direct Sales & Marketing

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