Ref. No. : CA - 32925 - (Marketing Sales Service - Plastics Products – with 21.5 years in Plastic Industry)

Education

B.Com (Executive MBA) With 12 Years of Fmcg &Consumer Durable Field Experience in Domestic market Madhya Pradesh, Gujarat, Chhattisgarh, Maharashtra

Skill Sets

Ms Office, Excel , Power Point, Tally , SAP

Work Experience

Sales Manager
From- Fab-2017 To Till Date
Company Profile- leading manufacturer of rigid packaging and house ware products

Job Profile-
Madhya Pradesh- Chhattisgarh Gujarat Region handling Distribution Operation Of Assigned Area
General Tread Along With Institutional Sales > Turnover of. 4. cr PA.
Reporting Manager For Team Of 3 Sales Officer With 3 Executives For MP- Chhattisgarh, Gujarat
Implement Sales Strategies of area. Meticulous Geography Wise Planning Super Stockiest & Distributor & Channel Partner Appointment.
Business Planning Monthly /Quarterly/Yearly & Category Wise Sales Planning Forecast & Analysis.
Coordinate With Plant From Logistic To In Depth Smooth Distribution To The End Byer.
Handling ASE/SO and Grooming& Coaching Sales Team Along With Sales Staff Of Distributors.
Data Management For Effective & Genuine Market Working Of Sales Staff & Market Scenario
Channel partner management /Credit Policies Management through Strong Follow-up .
Distributors, Super distributors and Retailers Engagement Activity Implementation.
Timely Payment Collection from Super Stockiest & Distributor& Cost Control.
Sales Forecasting and Sales budgeting through scheme & Proper Production Allocations.
Continues Review Performance of Distributor & Sales Team through Reports/Meeting & Procure Efficiency Development Plan Area Wise & Individuals Sales Professional to Increase Output in Our Business.
Territory Design & Man Power And Assets Deployment. Area Wise Trade Offers Designing.
Profit Making Preposition In Every Activity like Sales Promotion (Institutional Sales Operations) .
Claims Management & Commercial Hygiene Monitoring At Distributors/SS For Financial Discipline.
Provided Constant Feedback On Company Product & Market Intelligence.
Sales Promotion And Participate In Fairs / Conferences & New Launch Plans On Both Distribution & Visibility.

Area Sales Manager
From- 2015 To Fab 2017
Company Profile- Manufacturer of confectionary...chocolates & other products in Navi Mumbai, Maharashtra.

Job Profile- MP CG -
Region handling distribution operation of MP & CG- HQ -Indore- Madhya Pradesh
General Tread Along With Modern Tread & Institutional Sales > Turnover of 6.5 cr PA.
Reporting Manager For Team Of 4 Sales Officer With 16 Executives For MP- Chhattisgarh

Indore as a Distribution Partner Manager
From- Dec 2012 To 2015
Red Bull India Pvt-Ltd

Job Profile-
Madhya Pradesh & Chhattisgarh Distribution operation of MP & CG- HQ -Indore- Madhya Pradesh
General Tread Along With Modern Tread & Institutional Sales > Turnover of 7.2 cr PA.
Reporting Manager For Team Of 10 Executives For MP - Town- Indore , Bhopal, Ujjain Gwalior , Jabalpur (Mahakoushal ), Chhattisgarh- Major Town Raipur ,Bhilai, Bilaspur. Started Setup Of Direct Operation Of Red bull Energy Drinks In Madhya Pradesh & CG Area .
Job Profile > Establish Goals & Process for Sales Team & Continuously Monitor Their Performance.
>Ensure That planned Sales & Distribution Targets R Met Through Efficient SOP In Each Point.
>On The Job Coaching To Sales Team & Training To Motivate Sales Force To Deliver Desired Result.
>Design & Facilitate SOP For Overall Sales & Establish Process Marketing Plan & Realistic Forecasting
>Analyzing Performance of Distributor & Sales Team & Procure Efficiency Development Plan >Appoint New Channel Partners (Distributors, Super Stockiest ,) & Sales Chanel Partner For In Depth Distribution Network. >Distribution Alignment With All Chanel, MT Accounts & Institutional From Assigned Region >Ensuring Continuous Development Of The Assigned Area & Plan Strategic For Capture Customer Base
>Target New Market/Customers & Sales Opportunities. Introduce Innovative Product Promotion & Market >Identifying And Networking With Prospective Clients, Generating Business From The Existing Accounts >Taking Insight Of Market & Industry Trends, Competitors And Leading Customer Acquisition Strategies.
>Oversee Field Force Recruitments, Hiring and Training & Effective Peoples Mining.

RTM Officer-Indore MP
From- Nov- 2011 Dec-2012
Coca-Cola Beverages Pvt-Ltd

Job Profile-
Hindustan Coca-Cola Beverages Pvt-Ltd Indore as a RTM team leader.
Handled Indore DSD Rural Operation. Distribution Operation of Indore DSD Rural Operation
Distributor Along With 137 Sub- Distributer Point. Turnover Of Around 26 cr PA.
Lead Territory Design, Distribution Module Setup ,Dispatch Module ,And Assets Deployment,
Responsibility Of Distributors Sales/Operation Team Training As Per SOP/KPI Weekly / Monthly / Quarterly Distributors Sales Performance Reviews & Development Plan

Seiner sales officer
From- March 2005 to Nov- 2011
Cadbury India Limited

Job Profile-
Major town Assignment - Raipur Nagpur , Amravati ,Jalgown Ahmadabad & North Gujarat
Monitored & Coaching To 6 To 20 Operation Executives For Achieving Desired Targets
Lead Role In Implementation And Monitoring Retail Distribution Network For Products Availability in
Large MT Formats And Traditional Channel.
Ensured Distribution Efficiency Business Development In Assigned Region
Parameters & Multi Tasking In Sku Penetrations Executions Visibility
Experience of Handling A Channel Partner Size Of 100 Distributors And Large Format Outlets/Town .
Sales Promotions And Awareness Campaigns To Promote The Brand Awareness Campaigns To Promote The Brand
Successfully Launching All Brands From 2005 To Nov_2011 Across Assigned Area In All The Key And Conventional Area & Outlets
Achievements in organization- 5 time winner of MANAGING DIRECTOR PRIVLAGE CLUB

Territory Sales Incharge
From- Oct 2003 To March 2005
Karamchand Appliances Ltd

Job Profile-
Business Volume INR 4 Cr. p.a. With A Team Size Of 9 RDSM Areas of Responsibility-Support Role In Implementation And Monitoring The Retail Distribution Network For Product Availability In Both The Formats Large And Traditional Channels
Generating Business Of Rs.3.0 Cr P.A.
Handling Channel Partner Size of 18 Distributors Servicing Over 3400 Outlets

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