• Gender: Male
• Age: 57
• Designation: Senior Manager
• Highest Education Level: Masters - Degree
• Notice Period: 30  Days
• Work Experience: 28.9 Year(s)

Education

Master in Marketing Management (M.M.M.) From Prin. L.N. Welingkar Institute of Management, University of Mumbai in 1998
 
B.Sc. (Physics) From University of Bombay in 1988 

Skill Sets

Strategic Market Planning.
Business Development.
Strong Execution skills.
Revenue & Market Growth.
Team Building & Relationship.
Thorough understanding of CRM

Work Experience

Sr. Manager–Sales & Marketing
Since Apr 2015
Company Profile: Manufacturer of Polyester (PET) and Polypropylene (OPP) films.
Job Profile: 
To establish PET Chips in Film & Textile industry. To handle market PAN India.
Achievements :
Tied up existing capacities with West Zone customers, with margin.

Manager- PS Marketing
Jul 2014 to Apr 2015
Company Profile: Manufacturer of Master-batches, PP Compounds
Job Profile:
Role and Responsibility :
To establish Master-batches, PP Compounds, etc. in West & South Zone. Appoint dealers.
Achievements :
Able to get entry for Home Appliances for reputed brand. Renegotiated commission, discounts etc. policies with dealers as per industry norms.

Sr. Manager Marketing 
Jun 2013 to May 2014
Company Name: Plastiblends India Ltd.
Role and Responsibility :
To handle corporate customers from FMCG, White Goods, Cables, Lube Oil for Colour and Additive Masterbatches. Handling selective dealers across India.
Achievements :
The company was late entrant in corporate sector. I was instrumental in motivating team to get some approvals from key customers from corporate with good potential like BPCL, Bungee,
Ruchi Soya , Wipro , Wim Plast , Essel Propack. The company is planning to put dedicated production lines & QC persons for corporate business.

Dy. Manager Marketing 
Aug 1998 to Apr 2013
Company Name: Pearl Group.
Job Profile:
Starting as a Sr. Executive Marketing with Pearl Engineering Polymers Ltd., I handled West & South Zone market for PET Chips. During this period I was part of the management team which brought company out of BIFR & made it profitable entity with turnover around Rs. 180 cr. The job was challenging as RIL had put up plant triple our size & supply was almost double the size of India Market. Then shifted to Pearl Polymers Ltd to handle finished products like PET bottles, jars to handle corporate customers mainly from FMCG, Pharmaceuticals and Food etc.
Career Path
Senior Executive (Aug 1998-June 20000)
Assistant Manager (July 2000-Sep 2003)
Deputy Manager Marketing (Since Oct 2003)
Role and Responsibility:
Marketing of PET Polyesters Chips to Mineral Water Companies, PET Bottle & PET Film Mfrs., Textile Industry in West & South Zone. Controlling all Marketing activities, responsible for achieving revenue goals of the Two Zones. Handling key account management. Managing procurement of raw material. Managing & coordinating with R&D Dept for managing development of Newer Applications. Involved in procurement of main raw material for parent company. Involved in banking, LC discounting.
Achievements:
Effectively coordinated PET Bottle Grade market & maintained market share in West & South Zone as per Profit Margin.
Instrumentally developed the customer with the help of R & D Dept & top management, which gives around 20% of the Total Sales.
Carved entry in Textile Industry & 20 lit water market with Better Price realisation & thus moving away from competition.
Implemented ISO 9001-2000 in Mumbai Office
Pearl Polymers Ltd. -
? Role and Responsibility:
Marketing of PET Bottles / Jars to FMCG / Pharmaceutical Companies, in West Zone. Handling key account management. Coordinating with Operation Dept for managing development of Newer Products.
? Achievements:
Effectively manage existing accounts mainly HUL & maintained market share in West Zone as per Profit Margin.
Developed skus for brands like Vim, Vaseline, Tazza tea, Clinic plus.

Marketing Executive
Dec 1996 to July 1998
Company Name: Hind Aluminium (A Unit of Associated Profiles & Aluminium Ltd.)
Job Profile: 
Role and Responsibility:
I was part of the early management team which started company operations and grew it to Rs --
80 Cr venture. Marketing of EC Wire Rods to Cable & Conductor manufacturers in West Zone.
Achievements:
Successfully launched the company in West Zone.
Handled key clients such as Asian Cables, CABLE Corporation of India Ltd etc.

Sr. Sales Officer
Oct 1993 to Nov 1996
Company Name: Elder Health Care Ltd. 
Career Path
Sales Officer (Oct 1993-March 1995)
Sr. Sales Officer (April 1995-Nov 1996)
Role and Responsibility:
Promoting Specialty & Me Too medicines to Doctors.
Handling & developing distributor- chemist network.
Training & guiding newly recruited Sales Officers.
Achievements:
Recognised as No. 2 performer in Mumbai.
Actively involved in handling 2 Conferences in Mumbai for the Launch of New Research
Molecules in India.
The highest incentive earner in Mumbai in 94-95. 

Sales Executive
Jan 1989 to Sep 1993
Company Name: Rayala Corporation Pvt. Ltd.

Synopsis:
Over 20 years of diversified experience across multiple industries including Polymer, Aluminium,
Pharmaceuticals, Office Automation. Keen customer centric orientation with excellent communication
skill & ability to interact effectively with personnel at all levels. Able to lead & motivate cross functional teams in an effort to meet corporate goals.

Future Goals

To establish marketing strategies to enhance the revenue of the organisation.