Post Graduate Diploma in Marketing Management-Symbiosis Institute of Business Management, Pune -2003
B.Tech. in Chemical Technology - Laxminarayan Institute of Technology, Nagpur - 1999
Key Skills
Profit Centre Management
Sales / Business Development
Market Development
Value Selling / Pricing
Key Account Management
Channel Management
Business Head – Powder Polyester Resins
From Nov 2014–Till Date
Company profile- Business includes the manufacturing of chemical preparations.
Job profile-
Responsible for managing brownfield powder polyester plant along with Business Management responsibility for India, Middle East & Subcontinent – Direct Customers & Channel Management
Manage Profit & Loss for the powder polyester vertical and manage key budgets; Deliver top-line revenue and profit growth
Create and implement strategic plans for market share gain and incremental growth for the region
Outline the value proposition to the market, customers and industry including service, price and product platform strategies
Partner with the global leadership team to lead all business activities and drive selling and marketing solutions for factory sales
Develop a case for new investment to support the business growth plans - Responsible for Premarketing of the product pre startup of the plant, Establish product grade slate
Work with global teams on new products to explore possibility if the same can work in Indian market
As a member of management team, responsibility for people development & other organizational initiatives
Business Manager – Speciality Elastomers (Films) -
From Jan 2012–Oct 2014
Company profile- largest publicly traded energy providers and chemical manufacturers,
Job profile-
Lead Specialty Elastomers (Films) vertical, Overall responsibility for annual sales volume & variable margin for India & Subcontinent; 5500 MTA & USD 15 Million
Guide sales team for developing & achieving annual sales plan
Lead development & stewardship of new projects pipeline for performance products to ensure significant YoY business growth to improve utilization of new capacity
Work closely with Asia Pacific Market Development team for Market Development activities in South Asia
eg. Evaluate business potential of new application / segment, Develop & Recommend market penetration strategies, Lead Validation of new products & applications in South Asia
Train sales team for business development through consultative solutioning & value selling
Monitoring & supporting distributor’s Sales & Business development activity
Sales & Business Development Manager – Polyethylene - May 2008-Dec 2011
Handled 20% of India & Subcontinent business ; 50000 MTA & USD 84 Million
Key Account Management of local as well global accounts , Identify growth opportunities with key accounts
Lead formation of customer specific business strategies , Develop annual sales plans
Lead formulating and implementing long term/short term strategic plans to achieve sales targets
Develop account plans and implement them effectively at key customers & distributors
Negotiate commercial agreements / rebate contracts for product to achieve sales plan
Develop multilevel & multifunctional relationships within customers organization
Gather market intelligence with respect to competitor activities, market trends & pricing scenario
Drive & Influence cross functional teams such as customer service, supply chain, credit & technical support to deliver products to customers on time & ensure customer satisfaction
Atul Ltd. (Polymers Division), Mumbai
From Sep 2005 – April 2008
Sales Manager - Epoxy Resins, Hardeners & Formaldehyde
Handled 22% of India Business , 18000 MTA & USD 8 Million
Profit center management responsibility for Formaldehyde business
Supervise Supply Chain for Formaldehyde business
Developed & Managed local warehousing / stock points
Identified & appointed distributor for value added products to grow top line & bottom line
Worked on channel financing model for better credit management & to improve cash flow
Key Account Management & New Business Development
Work & coordinate with various departments within the organization for business development, marketing, pricing, product development etc.
Sudarshan Chemical Industries Ltd. Pune
From Nov 2001 - Aug 2005
Sr. Officer - Business Development, Technical Sales & Services (Pigments)
Business development for new products & product promotions of existing products
Understanding the techno-economics of product vs competitor product to decide on product positioning in market
Handle customer queries & complaints related to Paints, Inks & Masterbatch applications
Work closely with R&D for new product developments & with Production for changes in existing product
Worked on development of new range textile emulsions for textile industry
Worked on study of dispersing agents in paint formulations for achieving optimum dispersion of the pigments
Gas Point Petroleum (I) Ltd., Nagpur
From Dec 1999 – Oct 2001
Plant Engineer - LPG bottling division
Production planning & maintenance of plant equipment’s like pumps & compressors etc.
Commissioning of new LPG bottling plants
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