Ref. No. : CA - 9914 - (Marketing Sales Service - Plastics Products – with 36.3 years in Plastic Industry)

Education

Program for Directors Development (PDD) at IESE. In 1997
Bachelor in Economy, Universidad Pontificia de Comillas, ICADE, in 1988.

Skill Sets

Leadership & Team building
Customer Oriented
Goal & Results oriented
Managing cross-cultural teams
Multilanguage Skills
Working in complex matrix organizations
Understanding & delivering customer needs
Huge B2B Network

Work Experience

General Manager France
2009-2011
Company Profile: Global Manufacturer and After Sales Service provider of aseptic filling systems for the dairy, food and NCSD industries. Supplier of filling lines, packaging and spouts.
Job Profile:
General Manager France, Responsible for team of 50, including 30 technicians. Sales 153Mn €.
Delivered increase in sales of 15% to 153 Mill.€.
Led successful launch in the market of 2 new products in 2010. France chosen as lead country
Delivered an increase in After Sales Service by 25%
Increased profitability by 12% through rationalisation of supply chain and focus on after-sales
Reorganised and remotivated sales and support team to deliver improved results

Sales Director Latin America
2006-2009
Company Profile: Global Manufacturer of flexible packaging for personal and homecare, food, pharmaceutical industries.
Job Profile:
Sales Director Latin America. Appointed to develop Latin-American Market with the objective to put in place local manufacturing facilities.
Job Profile:
Achieved sales growth of 25% to 33Mill. €, clients including Colgate-Palmolive, Unilever, P&G, J&J, L’Orèal.
Introduced new Vendor Management Inventory system resulting in reduced logistics costs of 12%
Appointed a network of agents into the main markets, Brazil, Mexico, Argentina, Colombia
Improved customer supply chain processes resulting in 95% on time delivery
Worked with customers to standardise product ranges resulting reduction of R&D and production costs by 15%

Sales Director Southern Europe
2002-2006
Budelpack International
Company Profile: European Manufacturer of personal care, hygiene, pharmaceutical and food products for third parties. Sales 300Mill. €. Customers included Sara Lee, Unilever, Procter & Gamble, GSK, Roche, Nestle.
Job Profile:
Responsible for the sales of all products manufactured in company’s plants located in the south of Europe.
Sales 140Mill. €. Team of 10 people located in Spain, Portugal, France.
Restructured and re motivated sales force to deliver improved sales of 10%
Negotiated reduced payments terms and conditions to 45 days with 80% of customers
Streamlined Supply chain resulting in reduction of logistics costs of 20%

Sales & Marketing Director Europe
1999-2002
Shionogi Qualicaps, S.A.
Company Profile: Global manufacturer of capsules for pharmaceutical and dietetic industries. Europe Sales 90Mill. €
Job Profile:
Led team of 20 people. Responsible for sales, marketing, customer service, planning and distribution departments. Customers included Roche, Novartis, Eli Lilly, Aventis, GSK
Restructured and re motivated sales force, commercial, manufacturing, and customer service to ensure focus on the customer
Delivered sales increase of 10% to 100Mill. €.
Established a network of distributors in Europe
Developed and implemented a successful marketing campaign to enter the dietetic industry.
Successful Launch of new product (cellulose capsules) in 3 leading pharmaceutical multinationals.

Account Manager for plastic products in Southern Europe food industry (Spain, Portugal, France and Italy).
April 1998 - 1999
European Market Manager of plastics for the frozen food industry
April 1997 - April 1998
Account Manager of plastic products for food industry in Spain and Portugal.
April 1996 - 1997
Account Manager for Epoxy resin and intermediate products.
January 1994 - 1996
Account Manager for a multinational account
January 1993 - 1994
Epoxy resin Salesman in Spain and Portugal
May 1989 - 1993
Market research for stretch films.
May 1988 - 1989
DOW CHEMICAL IBERICA, S.A.
Company Profile:
American Chemical Multinational. Global sales revenue 20 B USD

Future Goals

Senior Role in General Management or Sales & Marketing in a leading Global Company with a strategy of growth. Open to re-location.

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