Ref. No. : CA - 14951 - (Sales and Services - Others – with 26.8 years in Plastic Industry)

Education

Masters in Business Administration (Marketing) from Institute of Management and Research, Jalgaon, North Maharashtra University in 1997

Post Graduate Diploma in Computer Applications from Faculty of Technology, Baroda, Maharaja Sayajirao University of Baroda in 1995

Bachelor of Science from Maharaja Sayajirao, University of Baroda in 1994

Skill Sets

Multi-faceted Professional with over 16 years of experience in:
Sales & Marketing
Business Development
Profit Centric Operations
Supply Chain Management
Channel/Distribution Management
Credit Control
MIS Reporting Stock Management Collection Operations
Training & Development
Client Relationship Management
Team Management

Work Experience

GM - Operations / National Sales Head
Since Feb 2013
Company Profile: Leading Publication house
Job Profile:
Rolling out innovative discount / sales promotion schemes to maximize revenue across all market segments
Enforcing credit control to keep outstanding payments within acceptable limits
Strengthening supply chain support to ensure uninterrupted business operations
Adopting aggressive sale and marketing & institutional approach
Heading entire business operations on all India basis to achieve defined growth and profitability targets
Managing two model of operations like C&F Model and Trading Model
Generating publisher wise report for defining re-order level of top 50 titles
Discussing plans in terms of 'front list' & 'back list' of various publishers for quarter / year and sharing the same with the branches
Supervising performance of all Functional Heads to ensure realization of business objectives
Handling activities related to:
Setting up of distribution network all over India to ensure wider distribution & deeper market penetration
Finalization of strategic business deals in consultation with CFO & CMD
Marketing of BIP/UIPPL titles
Liaising with publishers including International publishers like Elsevier, Springer, Pearson & McGraw-Hill and finalizing mutually advantageous business contracts for prolonged business association
Determining performance targets for Sales Team & Channel Partners and providing them support for achieving the same
Identifying business opportunities and generating customized marketing thrust to capitalize available market potential
Providing strategic inputs across all functional domains like sales, purchase, finance, HR, supply chain, distribution, etc. for streamlining business operations and generating competitive advantage for the company
Managing regulating inventory levels to ensure availability of materials across all stocking points and implementing special schemes for liquidation of slow moving stocks
Formulating market penetration strategy & schemes
Looking after products like academic books for national & multi-national publishers
Reviewing:
Collection period of all customers with ACP more than 150 days
Outstanding which are due for payment for more than 120 days with special
focus on payments due for more than 150 days and formulating action plan for recovery of overdue

Highlights:
Played a key role in increasing business volumes for Medical Segment by 27% by selling Medical stocks to Non-Medical Clients
Reduced operational cost which predominantly included employee cost reduction
around 24% on Zero based working aspect of operations in present FY’13
Successfully implemented effective controls & checks for ensuring smooth
functioning by introducing changes in structured manner
Holds the distinction of generating revenue by 40% (in branch) and 25% (as whole)

GM - Operations
Mar 2012 - Dec 2012
Company Profile: Specializes in developing e-Business strategies for small to medium size companies. Offers services like Operations Analysis,
Process Re-engineering, Software Selection, E-Commerce ProjectManagement, Product Sourcing & Logistics, Inventory Analysis,
Supply Chain Strategies
Job Profile:
Built a wide network of Retailers & Distributors across the country including API Integrations with Operators
Accountable for balancing engagement of resources to optimize overall operational efficiency
Ensured adherence to customer service level agreements by operators like Airtel, MTN, Zamtel and other API Integration Entities
Imparted training to the teams of qualified professionals for meeting competitive challenges
Determined performance targets for Operations Managers & Assistant Operations Manager and supervised their performance to ensure best service delivery
Handled activities related to cost control, business growth, revenue maximization & profitability
Highlight:
Significantly established business setup in Tanzania & Zambia with EVD concept or prepaid services i.e. Airtime, E Wallet, Electricity, Water, Ticketing, etc. in country

AGM-National Inventory & Special Sales
Jan 2003 - Mar 2012
Company Name: British India Publication (P) Limited
Company Profile: Turnover of B.I. Publication is around 90 Crs: 60 Crs C&F Business and 30-35 Crs of Trading Business)
Job Profile:
Spearheaded a team of Sales Personnel and integrated their efforts to maximize individual & overall team productivity
Looked after entire branch business operations covering all functional domains like marketing, purchase, sales, distribution and business development in states of Gujarat and Madhya Pradesh
Developed & maintained a strong network of distributors comprising over 110 accounts, institutes & pharmaceutical companies and provided them support to achieve business objectives

Highlights:
Received:
Best Branch Award twice in 2005-2006 and 2009-10
R.D. Bhagat Achievement Award for outstanding
performance in 2005-06 and 2009-10
Essayed a stellar role in increasing 45% institutional sales and
reducing branch administrative expenses by 33% within 2 years
Holds the distinction of achieving:
4 fold business growth since 2003
Cumulative branch business turnover in excess of Rs. 50 crores since 2003
Acknowledged for registering phenomenal business growth of 50% in 2009-10

Senior Executive - Coordination
Jun 1999 - Dec 2002
Company Name: Nirayu Private Limited, (Subsidiary - Alembic Ltd.)
Job Profile:
Highlights:
Significantly developed a strong base for bulk intermediate & specialty chemicals in both Indian and International markets
Efficiently launched new product project - Phenothiazene in 2001
Holds the distinction of implementing cost control measures to hold expenses within defined budgetary norms

Executive - Marketing Support
Nov 1997 - May 1999
Company Name: Core Healthcare Limited (Presently - Claris Life Science)
Job Profile:
Highlight:
Played a key role in managing distribution system, rationalizing number distributors and introducing alternative modes of transport which resulted in reduction of 7-10% in logistics costs

IT Skills
Well versed with:
MS Office
Internet Applications

Certification
SAP Certification

Future Goals

To be in Top Management in an Esteemed Organization/Organization of Repute

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