PG Diploma in Marketing & Business Management
2004-06 Indira Gandhi National Open University, New Delhi
Certificate in Export Marketing 1998-99
Indian Institute of Foreign Trade, New Delhi
PG Diploma in Plastics Processing Technology 1994-95
Central Institute of Plastics Engg & Technology, Lucknow
B.Sc in Chemistry 1991-94 University of Madras,Chennai
Profit Centre Operations: Sales & Marketing budget, MIS reports, Review meetings & achieving organization’s vision, mission & goals.
Sales & Marketing: Achieving Sales target, Receivables management, Implementation of strategies on 4P’s, Sales forecast, Key account management, Market analysis & Marketing communications for brand equity.
Business Development: New product development, Business networking, Exploring new clients, application segments.
Customer Relationship Management: Technical support, Trouble shooting, Customer satisfaction surveys & PR building.
Team Management: Recruiting, mentoring, training, motivating and developing the sales team to achieve their best performance.
Skills: Business communication, Leader ship, Decision making, Problem solving, Analytical & reasoning, Negotiation, Conversant in MS office, SAP R-3 (Sales & Distribution), Internet.
Traits: Positive attitude, Out-of-the box approach, Self-confident, Self-motivating, Adaptable & Persuasive
GM Marketing
From - Oct 2021 to till date
Company profile- Additive Masterbatches, Filler Masterbatch & Color Masterbatches Manufacturer
Job profile - New Business development of Masterbatches in various application segments PAN India through B2B Marketing.
Exploring new clientele base , geographies, generating leads and
converting into prospective business
Pursuing approvals with Corporate clients & their vendors , Key
accounts management & Receivables management.
Market analysis, STP strategy making (Segmentation, Targeting &
Positioning) , focusing on profitable realization to get substantial ROI
(Return on Investment).
4 P’s strategy implementation
Products : Facilitating new product development in sync with Rnd as per the market trends with consistent product quality.
Pricing : Value based, dynamic and penetration
Place : Establishing distribution network, supply chain management.
Promotion : Branding & Positioning through visits, digital marketing.
GM-Marketing
From -Oct 2019 - Oct 2021
Comapny profile - Manufactures Polyolefin, HFFR, PP, PE compounds and Masterbatches.
Job profile - Profit center management of OPAL Indenting business for Polyolefin with various functional roles such as Sourcing, Demand forecasting, Sales &
Distribution management, Business development, Technical Support,
Receivables, Warehouse management & MIS Reports. ? New Business development of PE, PVC, Specialty Compounds, EVA &
Black Masterbatches by adding new clientele in Wire & Cables segment.
Accomplishment: Started with one customer , ramped up to adding
50+ clientele and Increased sales to 1000MT month within an year.
Head Marketing & Technical
From -Jun 2018 to Oct 2019
Comapny profile - DEEP PLAST INDUSTRIES,
DGM Marketing
From - Nov2014 to Oct2018
Comapny profile - PLASTIBLENDS INDIA LTD,
Manager Marketing
From - Jun 2012 to Nov 2014
Comapny profile - HEUBACH COLOUR PVT LTD
Manager International Sales
From - Jun 2011 to Jun 2012
Comapny profile - ARON UNIVERSAL LTD
Manager International Sales
From - Mar 2007- May 2009
Comapny profile - METAL POWDER COMPANY LTD
Sr. Regional Manager
From -Jun 2009 to Jun 2011
Comapny profile - BHANSALI ENGG POLYMERS LTD
Assistant Manager Marketing
From - May 2004 to Mar 2007
Comapny profile - -Sudarshan Chemical Inds Ltd
Assistant Manager Marketing
From - Aug 2001 to Apl 2004
Comapny profile - Wacker Metroark Chem(P)Ltd
Executive Marketing
From - Sep 1999 to Aug 2001
Comapny profile - Bayer ABS limited
Engineer - Technical Service
From - Sep 1997 to Aug 1999
Comapny profile - BHANSALI ENGG POLYMERS LTD
Junior Production Officer
From - Aug 1995 to Aug 1997
Comapny profile - THE SUPREME INDS LTD
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