We are looking for Vice President -Marketing.
Reports to - COO
He should have appropriate and related field experience in Sales Management, Marketing of Masterbatches, Fillers and Additives of at least 20 years in export market
Experience in an international company is added advantage.
Job purpose
Ensuring Revenue generation, customer and dealer satisfaction through effective implementation of Marketing strategy
To improve the organization’s market position and penetration across all sectors/applications and all geographic areas while working to achieve sales and financial growth as planned for overall Masterbatch Business by leading the Business Managers & in coordination with the Technical Teams for their assigned regions and Applications.
Strategy Formulation and Implementation
Ensuring market research for strategy formulation
Creation of effective Marketing strategy to achieve targets
Overseeing and evaluating market research and adjusting marketing strategy to meet changing market and competitive conditions
By maintaining extensive knowledge of current market conditions.
Manage the overall performance of the entire Product Range/ Application, including Color , Black, White and Additive Masterbatches in regards to
Sales TU, Margin TU,. Achievement of Market Share
Targets, Planning and Forecasting, New Product Developments and
Segment Penetrations
Leading and Motivating the team to achieve targets
Achieving sales and profitability targets
Work with the internal teams – Technical and RnD, marketing staff, and other managers
Managing team of Sales executives and Key account managers
Identifying business opportunities
Dealer Management
Managing an extensive dealer network for optimum utilization of resources to achieve complete penetration in all the geographies.
Customer Relationship & Retention
Maintaining customer relations especially with high value customers.
Customer rapport building
Adding new customers
Building key customer relationships,
Present new products and services and enhance existing relationships.
Product Promotion/Establishment of Corporate Image
Planning and overseeing advertising and promotion activities including print, online, electronic media, and direct mail.
Establishing and maintaining
Management and Research
Business Development Planning
New Product Development
Education - Engineering/bachelor’s degree in Polymer / Plastic / Petrochemical Technology or related discipline
An MBA or advance degree is prerequisite
India's largest manufacturer and exporter of Colour & Additive Master Batches and Thermoplastic Compounds for the Plastic.
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