• Gender: Male
• Age: 64
• Designation: Manager
• Highest Education Level: Post Graduate Diploma
• Preferred Country: India
• Work Experience: 42.9 Year(s)

Education

Pursuing MBA From IGNOU 

Post Graduate Diploma in Marketing & Sales Management From BVB Rajendra Prasad Institute of Communication & Management in 1984

Bachelor of Technology (Chemical Engineering) From Osmania University in 1981

Skill Sets

• Deep and varied experience in Petrochemicals (Polymers, Industrial Chemicals), Sales & Distribution, Marketing, Customer service, relationship management. Data consultancy
• Marketing & Business Development of Imported and indigenously manufactured Polymers. HPCL-Mittal energy (HMEL), DOW, Borouge, IOC etc.  
• I/C of IPCL Sales office, Jaipur responsible for Polymer business of Rajasthan, India. Indl chemicals – TN, Kar, AP & Ker.Territory I/C – Polymers, Coastal AP.
• Manage Polymer data bank of Petrochemicals data service. (Collate, analyze, publish, marketing data on Polymer building blocks including Capacity, Production, Price trends, Newsletters, Reviews.) In liaisonwithDeptofPetrochemicals,MinistryofChem.&fert,GOI
• Addl experience  in IT in the areas of Process,Quality Control, Assurance.
• Strategic Management and Tactical operations, initiatives to Develop, implement, execute and drive   Plans in alignment with Business Goals, objectives 

Work Experience

Business Development
Since Mar 2013
Company Profile: Leading manufacturer of petrochemicals
Job Profile:
Launch & establishing of range of Polymers – Polypropylene Product sales in South region. Established and increased market share, customer base. (Rs 75.6 Crores/6700T) .
Drive New customer registration by focused campaigns of multi Modal and Multi level communications and networking reaching-out to and influencing key decision makers.
Communication with all new & potential customers on availability, pricing, applications, trials/evaluations, strategic advantages, direct, indirect (latent/hidden) benefits.
Follow-ups, one-to-one meetings, visits to drive sales.
Setting up and operationalization of Distribution processess including Godown/stock-points, Logistics, documentation, billing/invoicing, e-way bills,
Propose, develop, implement and monitor sales strategy, policies and objectives to ensure alignment with overall Business strategy
Forecast and plan volumes for products to as per product availability for customers.
Manage sales activities (volumes, margins, customer base) to maximize profitability
Ensure customer service standards for is achieved within targets, costs and policies and drive appropriate actions when necessary
Actively participate in the development of strategy within policies.
Conduct market intelligence and provide feedback to competitor pricing and investments, existing and target product mix, growth opportunities and potential development.
Develop and solicit agreement to Business long and short term strategies and plans with planned activities to develop market position, expected business results and required resources
Lead, train and motivate sales team and set objectives to ensure that it is equipped and skilled to achieve current and future business needs
Manage customer terms and conditions, pricing agreements and credit deals to ensure alignment with defined policies
Assist the Team in becoming more customer-oriented
Maintain market dialogue with value chain within regional areas to consolidate niche position
Influence the market through strategic contact and relationships
Identify growth opportunities through interaction with key players
Lead, develop and motivate sales team and set objectives to ensure that it is equipped and skilled to achieve current and future business needs


Lead, Polymers Mktg
Mar 2010 to Feb 2012
Company Profile: Polymers Mktg Company
Job Profile:
Launching, Setting up and business development of DOW Chemicals, Customer networking, promoting of the product portfolio 0f polymers viz – Metallocenes (EPE) LLDPE, LDPE, HDPE PP-HP, PPCP
Marketing and sales of International (Imported) polymers – Borouge, Lyndol Basell, Qapco, Sabic etc.
Market/Customer research for new product applications, end-uses, new areas and avenues of potential growth.
Expanding and deepening reach and spread of IOC polymers – New customer registration(s)
Credit monitoring – collections, follow-up.
Proactively analyzing and reporting the marketing and technical service related data;
Coordinate marketing and the Application Development activities and plans
Ensuring the sharing of best practices across team. Providing cross application market data and trends and also competitor's information
supporting the product management (new product launch plans and sales follow up, initiatives etc
developing and managing the consolidated application reporting for internal communication
Strong communication skills and is proficient in spoken and written English
Ability to acquire technical understanding of products, applications and innovation. Expert knowledge in MS Excel and PowerPoint

Sales & Dist/Mktg/Buss.Dev/Consultancy 
Jul 1983 to Dec 1998
Company Name: Indian Petrochemicals Corp Ltd (IPCL)
Job Profile: 15+ yrs deep and varied experience in Petrochemicals Sales/Marketing Management.
Head of Jaipur Sales office responsible for Business development of Petrochemicals in the State of Rajasthan. (Recorded highest sales of Rs 44 crores for 96-97)
Administered Marketing office, distributors in Jaipur, Jodhpur, and Udaipur, feeder warehouses. Transportation/logistics, distribution channels, Liaison with other Government, Public sector undertakings, agencies. Institutional and retail marketing.
Territory ownership for Polymers business in Coastal AP (Sales, Distributor, stock management, customer, application development, issue resolution, Policy implementation and compliance.)
Direct marketing of Industrial chemicals in South India (AP, TN, Kar & Kerala)
Manage Polymer data bank of Petrochemicals data service. (Collate, analyze, publish, marketing data on Polymer building blocks including Capacity, Production, Price trends, News letters, Reviews.) In liaison with Dept of Petrochemicals, Ministry of Chem. & fert, GOI
Developing and maintaining large Database of Petrochemicals on behalf of Dept of Petrochemicals, Ministry of Chemicals & Fertilizers, and Government of India.
Data mining and Marketing of data as Corporate Product.
Extensive hands on experience in all facets of Large and small Customer care, Relationship Management, Schedule, Delivery Negotiations, Problem / Conflict resolutions. Business, Lead development. Contract management
Territory ownership in developing Customers of Class A, B & C. Institutional, Individual Corporate and Public Sector clients.
Active participation in Quality Circles in Product, Health/Safety/Environment.
Management of Customer Service, Contract Management, Logistics, Product management, Documentation
Performing market and industry analysis, organize internal market studies and evaluate with external sources
Accurate and timely reporting of performance (e.g.: new product sale, innovation value,etc)
Provide input to application strategies and marketing plans, contribute to the target setting and followup
Support the development and roll out of our marketing excellence, develop and implement best practice processes to improve organisational efficiency
Manage existing management systems and report to provide high quality information for knowledge sharing across relevant functions
Drive implementation of internal communication & tools
Ensure the corporate processes and procedures are being followed
Participate in projects by providing commercial and marketing viewpoint
Help coordinating across promotion activities and maintain a close link to the marketing communications group
Manage goal setting process and relationship with agents and distributors to ensure products are marketed according to business strategies and policies

Software Testing
2009 to 2010     
Company Name: Symphony Software Pvt. Ltd.
Job Profile: 
Responsible for off shore Software Testing deliverables and Software Quality Assurance activities of all the projects. 
Responsible for  ISO 9001:2000/9001:2008 QMS for all organization wide projects, departments, CMMI appraisal/Journey
(Above are typical list of R & R and it is not exhaustive/complete list.)

Testing Center of Excellence 
2005 to 2008
Company Name: Accenture Services Pvt Ltd.
Job profile:
Involved in analyzing the system and preparing test Design documents as per client’s requirements.
Involved in Analyzing and reviewing Test Plan. 
Involved in Reviewing Test Plans and Specifications for each component and suggesting appropriate changes
Involved in Assembly Tests and System Integration Tests for different releases
Implemented the Assembly Testing execution process 
Effective coordination between development team and testing team.
Review of Test Metrics and Test Summary Status reports.
Involved in the Effort Estimation for new functionality (Modules).
Involved in the Proposal Preparation & Helping the Pre-Sales Teams.
Technology Capability organization - Testing Capability 
Building Testing skilled resources and setting up IDC Testing Center of Excellence at HDC.
Increasing head count from around 1700 to   3200 + across locations.
Contributed to end to end Talent acquisition process including as Capability SME in Hiring and recruitment.
Creation & updating of Training assets in Quality Process Models , SEPG/SQA
Conducted Trainings in ATS (Application Testing School)
Driving  Certifications like CSTE, ISTQB/ISEB , ASDA
Driving Resource/skill management and helping projects,
Quality Models 
                                                    Project and Process Quality Assurance
2002 to 2005           
Company Name: vMoksha Services Pvt Ltd.
Job Profile: 
Driving PPQA (Project and Process Quality Assurance), Spot Checks, SCAMPI, GAP analysis, mini assessment, for CMMI Level 5  Certification
Selected  as  Assessment Team Member (ATM), Functional Area Representative (FAR) for CMMI level 5 appraisal
Received appreciation from Chairman Shri Pavan Kumar for substantial contribution as  PPQA, ATM 
Best PPQA award,
Best Project team member award.
Involved in Interacting with the client for day-to-day activities.
Involved in capturing requirements and obtaining clarifications.
Involved in reviewing of test Design and deliverables. 
Involved in Analyze and write Test Plan, detailed specifications and Test Requirements using Quality Center. 
Involved in Reviewing Test Plans, Capturing / Evolution of Testing strategy.
Extensive use of Rational Clear Quest for Logging, Tracking and Resolution of Defects.
Exceeded 100% Target achievement on all Quarters
Effective coordination between development team and testing team
Preparation of Test Metrics and Test Summary Status reports

Testing strategy
1999 – 2001                                         Company Name: DeepSai, Info plus/ Sai softek 
Job Profile:
Involved in Reviewing Test Plans, Capturing / Evolution of Testing strategy.
Involved in System Integration Tests for different releases
Functional tests on various platforms (MS NT, Sun Solaris), different databases (MS SQL, Oracle), different Application servers (Netscape, Iplanet, Orion).
Assessed and reviewed Requirements ,  and functional specifications as well as Client deliverable documentation like User Guides. (Covering both end-user and internal documentation).
Defect Resolution / Management  using  “Test Track Pro”(bug tracking tool), Logged, tracked resolution , verified fixes ,  Retested / Regressed the tests on  later builds.
Achieved Version control and Source Integrity through MKS Source Integrity.
Effective coordination between development team and testing team.
Preparation of Test Metrics Workbook and Test Summary Status reports   

Future Goals

Growth