PGDM Marketing Annex Collage of Management 2001
B. Com Kolkata University 1997
Advanced Technical Training for tyres in BFTCC Thailand
Advanced MOP training in 2015
Upgraded technical training in tyre build and performance, organized by BSID Engineering team in 2017
Sales & Marketing Manager
From - Dec 2021to till date
Company profile - Manufacturer Wiper System, Prabha Washer Pumps Mechanical Product
Job profile -
Identify the appropriate channel for new category items and set up the distribution network.
Appoint potential distributors and develop tools to determine their abilities in terms of financial strength, market status,
mobility and business.
Track the monthly competition activities; report the same to the senior management team.
Formulate budget and market analysis; conduct market research and analyze the trends, as well as collect customer feedback.
Prepare and distribute sales reports to the senior management; maintain robust communication with sales officers and
managers to understand their needs.
Bridgestone India (P) Ltd
Business Manager Oe
From -May 2014 May 2020
State Head
May 2008 Apr 2014
Deputy District Sales Manager,
May 2004 May 2008
Company profile - Automotive components
Job profile -
As Business Manager OE - Sales
Developed training programs, marketing plans and product launch initiatives by coordinating with the leading sellers namely,
Tata Motors, Mahindra, and Fiat, resulting in increased product placement and positioning.
Retained a 20% share of total sales throughout the year.
Accountable for strategizing product and commercial pricing and technical negotiation with the purchasing team in B2B sales.
Sustained distributor relationships, evaluated their performance and identified opportunities for deeper market penetration.
Remodeled the business by focusing on sales strategy on referral/channel relationships; planned lateral entries in absence of
BSID share in OE business.
Conducted weekly account forecasting sessions and training sessions; mentored the top producing channel partner via joint
selling efforts and sales training.
Strong MIS (market information system/market intelligence) for making a long-term sales budget/sales plan.
As State Head
Oversaw the entire retail sales chain in Odisha and led a replacement sales team for the passenger radial tyre segment.
Established new markets and enhanced business volumes; enabled smart product mixing and built brand preference by
executing promotional events.
As Deputy District Sales Manager
Accountable for replacement sales across North-East; appointed exclusive showrooms, big channel sales partner.
Handled Select, B -Shop and other dealers as well as managed a sales team of 4; developed the untouched segment.
Ideated product selling in the commercial and residential construction leading to 0.5M growth in business by 2010.
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